Acecom: A Retail Revamp

Synse - Bridging Story, Strategy, and Software towards Growth

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contact@synsestrategies.com

Date

January 2022 - March 2022


Project Overview

When AceCom came to us, they were asking for a new website. We saw that as a reductive assessment of the issues they had. A new website was not going to give them the results they needed. Because a new website would only be a glossy band-aid on a wound that was festering.

They were a regional retail business with a loyal customer base, and they knew that to keep that status, their future was to be focused on digital transactions. And while they had a website, their existing online store had become more of a burden than a benefit.

It was built on outdated plugins, lacked inventory management, and frequently broke during checkout. Customers were walking away. Within the company, staff were manually tracking inventory in spreadsheets, and leadership had lost faith in their digital tools.

So, in essence, it was not a website that was what they wanted in their hearts and minds.

Rather than adding more disconnected tools, we developed a structure where everything, from the storefront to inventory and payments, works together in real time. This approach provided AceCom with a reliable source of truth for operations, eliminating the friction that had been holding them back.

The new customer experience was designed with a mobile-first approach in mind.

Using React and Tailwind CSS, we crafted a storefront that worked beautifully on smartphones, where most of their traffic came from. On the backend, we utilized Node.js and MongoDB to create a dashboard that enables staff to manage inventory, orders, and customer data without needing to switch between systems or manually update spreadsheets.

We also integrated Stripe to handle payments and subscriptions with greater reliability. The billing process became smooth and consistent. Everything the team needed to run their digital operations now resided in one platform that was updated in real-time as the business operated.

The impact was immediate. Mobile purchases increased by 38 percent within the first month.

Manual inventory tasks were eliminated, and the new administrative dashboard provided staff with better control and less effort. Payments became faster and more secure. For the first time, AceCom could trust its digital infrastructure to grow alongside it rather than holding it back.

This project wasn’t just a technical upgrade. It gave the company renewed confidence in its online customer service. Today, AceCom sees digital not as a side channel but as a key driver of its business, and that change in mindset has opened the door to a stronger, more scalable future.

Core Takeaways

  • For the first time, AceCom could view, filter, and act on customer data in one place.

Date

January 2022 - March 2022

Category

Ecommerce

Client

Acecom Singapore

Category

Retail Transformation

Client

Retail Solutions Inc.

Date

January 2022 - March 2022

Category

Ecommerce

Client

Acecom Singapore

a toy shopping cart

Key Advantages

Key Takeaways

Key Achievements

A mobile-first design that captured 38% more mobile orders in the first month.

An admin panel replaced spreadsheets entirely and removed operational errors.

Created a single source of truth system to scale business further and make online orders their primary driver of revenue.

Technologies Implemented

Point-of-sale (POS) system integration.

Customer relationship management (CRM) software.

Predictive analytics for inventory optimization.

Outcome

RetailRevive stands as a prime example of our ability to strategically overhaul businesses for unparalleled success. The project not only boosted sales but also enhanced the overall customer experience, setting a new standard for retail excellence.

Acecom stands as a prime example of our ability to strategically overhaul businesses for unparalleled success. The project not only boosted sales but also enhanced the overall customer experience, setting a new standard for retail excellence.


Project Overview

When AceCom came to us, they were asking for a new website. We saw that as a reductive assessment of the issues they had. A new website was not going to give them the results they needed. Because a new website would only be a glossy band-aid on a wound that was festering.

They were a regional retail business with a loyal customer base, and they knew that to keep that status, their future was to be focused on digital transactions. And while they had a website, their existing online store had become more of a burden than a benefit.

It was built on outdated plugins, lacked inventory management, and frequently broke during checkout. Customers were walking away. Within the company, staff were manually tracking inventory in spreadsheets, and leadership had lost faith in their digital tools.

So, in essence, it was not a website that was what they wanted in their hearts and minds.

Rather than adding more disconnected tools, we developed a structure where everything, from the storefront to inventory and payments, works together in real time. This approach provided AceCom with a reliable source of truth for operations, eliminating the friction that had been holding them back.

The new customer experience was designed with a mobile-first approach in mind.

Using React and Tailwind CSS, we crafted a storefront that worked beautifully on smartphones, where most of their traffic came from. On the backend, we utilized Node.js and MongoDB to create a dashboard that enables staff to manage inventory, orders, and customer data without needing to switch between systems or manually update spreadsheets.

We also integrated Stripe to handle payments and subscriptions with greater reliability. The billing process became smooth and consistent. Everything the team needed to run their digital operations now resided in one platform that was updated in real-time as the business operated.

The impact was immediate. Mobile purchases increased by 38 percent within the first month.

Manual inventory tasks were eliminated, and the new administrative dashboard provided staff with better control and less effort. Payments became faster and more secure. For the first time, AceCom could trust its digital infrastructure to grow alongside it rather than holding it back.

This project wasn’t just a technical upgrade. It gave the company renewed confidence in its online customer service. Today, AceCom sees digital not as a side channel but as a key driver of its business, and that change in mindset has opened the door to a stronger, more scalable future.

Key Achievements

A mobile-first design that captured 38% more mobile orders in the first month.

An admin panel replaced spreadsheets entirely and removed operational errors.

Created a single source of truth system to scale business further and make online orders their primary driver of revenue.

Technologies Implemented

Point-of-sale (POS) system integration.

Customer relationship management (CRM) software.

Predictive analytics for inventory optimization.

Outcome

Acecom stands as a prime example of our ability to strategically overhaul businesses for unparalleled success. The project not only boosted sales but also enhanced the overall customer experience, setting a new standard for retail excellence.

Date

January 2022 - March 2022

Category

Ecommerce

Client

AceCom Singapore

black and orange card on brown wooden table

Change your address to the palm of your customers' hands.

See how we helped Acecom gain 38% more mobile orders in just one month.

Growth Strategy, Sales, and Digital Marketing

Fractional Team Roles, Advisory, and Team Coaching

Software Development

Copyright © 2025 Synse

Woman holding credit card and smartphone for online shopping.

Change your address to the palm of your customer's hands

See how we helped Acecom gain 38% more mobile orders in just one month.

Copyright © 2025 Synse

Copyright © 2025 Synse

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